Overdrive Interactive is an award-winning digital marketing agency that delivers customized brand-building programs. The firm is known for its holistic approach to online marketing. It offers services such as SEO, paid search advertising, social media marketing, content marketing, and web analytics, focusing on driving measurable results through data-driven strategies. The agency caters to a diverse client base, from startups to Fortune 500 companies, across various industries. Overdrive Interactive combines creative and technological expertise to craft campaigns that resonate with target audiences and achieve business objectives. It also contributes to the digital marketing community through educational resources, showcasing its commitment to innovation and thought leadership in the digital space.
Blue Rhino Capital, LLC participated in the preferred equity round and was engaged to serve as a strategic advisor and member of the Board of Directors by Capitala Group, the private equity firm that acquired the company in January of 2022.